Search Engine Optimisation
Google, Bing, Yandex WebMaster Guide Lines
SEO(Search Engine Optimization) White Hat, Grey Hat, Black Hat
Sitemap
robots.txt
keywords,
content
site navigation & Breadcrumb
Inbounds links
outbound links
Canonical Tag
Brokenlinks
Tel Tag
Snippet
Social Media Optimization
SMO
facebook - business page Creation, create groups, Create Events, Post Jobs,
Instagram- how create business account
promotion
reddit.
Digitam Marketing Headings
BASICS DIGITAL MARKETING
Introduction To Online Digital Marketing
Importance Of Digital Marketing
How did Internet Marketing work?
Traditional Vs. Digital Marketing
Types of Digital Marketing
Increasing Visibility
Visitors’ Engagement
Bringing Targeted Traffic
Lead Generation
ANALYSIS AND KEYWORD RESEARCH
Market Research
Keyword Research And Analysis
Types Of Keywords
Tools Used For Keyword Research
Localized Keyword Research
Competitor Website Keyword Analysis
Choosing Right Keywords To The Project
SEARCH ENGINE OPTIMIZATION (SEO)
Introduction To Search Engine Optimization
How Did Search Engine work?
SEO Fundamentals & Concepts
Understanding The SERP
Google Processing
Indexing
Crawling
ON PAGE OPTIMIZATION
Domain Selection
Hosting Selection
Metadata Optimization
URL Optimization
Internal Linking
301 Redirection
404 Error Pages
Canonical Implementation
H1, H2, H3 Tags Optimization
Image Optimization
Landing Page Optimization
No-Follow And Do-Follow
Creating XML Sitemap
Robot.txt
OFF PAGE OPTIMIZATION
Link Building Tips & Techniques
Difference Between White Hat And Black Hat SEO
Alexa Rank, Domain
Directory Submission
Social Bookmarking Submission
Search Engine Submission
Web 2.0 Submission
Article Submission
Image Submission
Video Submission
Forum Submission
PPT Submission
PDF Submission Classified Submission
Business Listing
Blog Commenting
Citations
Profile link creations
Infographics Submission
SEO UPDATES AND ANALYSIS
Google Panda,
Penguin,
HummingBird Algorithm
Google Penalties
SEO Tools For Website Analysis And Optimization
Competitor Website Analysis And Backlinks Building
Backlinks Tracking, Monitoring, And Reporting
LOCAL BUSINESS & GOOGLE MAPPING
Creating Local Listing In Search Engine
Google Places Setup (Including Images, Videos, Map Etc)
Search Engine Visibility Reports
Verification Of Listing
Google Reviews
GOOGLE ADWORDS OR PAY PER CLICK MARKETING (SEM)
Google Adwords
Introduction To Online Advertising And Adwords
Adwords Account And Campaign Basics
Adwords Targeting And Placement
Adwords Bidding And Budgeting
Adwords Tools
Opportunities
Optimizing Performance
Ads Type
Bidding Strategies
Search Network
Display Network
Shopping Ads
Video Ads
Universal App Ads
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